s Altunlar Tekstil operating in the textile sector, we have been in a process of renewal for a while.
Regardless of the sector, the most effective way to reach different audiences is to act in accordance with the requirements of the age. As the internet age brings change and innovation in every field, digital transformation has inevitably entered the agenda of companies.
We are happy to be among the companies that keep up with this transformation. As Altunlar Tekstil operating in the textile sector, we have been in a process of renewal for a while.
We would like to emphasize that we have an approach that attaches importance to innovative ideas, respects people and nature, and aims to minimize the carbon footprint with our team that attaches importance to R&D and P&D studies.
Altunlar Tekstil, which produces at high quality standards and offers its customers the assurance of this, attaches maximum importance to meeting the needs and requirements of the user, while meeting its own needs and expressing itself in the most ideal way is among its most important criteria.
While Altunlar Tekstil endeavors to closely follow the trends, developments and innovations in the fabric and knitting world, taking into account the local and global parameters in the sector, it does not refrain from scrutinizing its own understanding of innovation.
We have previously informed you that we have entered a period in which we renewed our website and used our social media channels more actively. In this article, we would like to talk about our renewed corporate identity.
First of all, we would like to take a closer look at our renewed logo and the message it wants to give.
As Altunlar Örme, we believe in the power of expression of our logo. Because it has an atmosphere that reflects the images coming from the textile industry. Altunlar Tekstil logo was formed by designing a symbol emphasizing the concept of yarn and fabric at the very beginning.
For this reason, the new Altunlar Örme logo was reworked by preserving the general format of our old logo.
Geometric drawing and dimensioning were renewed to strengthen visual perception. Our new logo has also been updated to adapt to digital platforms.
The main corporate colors of Altunlar Tekstil are dark navy blue and orange. For this reason, the white letter A, the symbol of cleanliness and honesty, which we believe reflects strength and sincerity and which we think best expresses the name of the company, was placed inside the navy blue yarn spool figure reflecting trust and seriousness, and this spool figure was placed inside the gold-effect background.
In order to be used in materials and expressions related to the textile sector, 3 versions of logo and emblem work were carried out to be used in our letterhead documents and official documents as well as in materials representing our company.
Additionally, the basic typography reflecting our corporate identity was determined and made modern and legible. In addition, design work was carried out to be used in various decoration works and promotional products. Our letterheads, envelopes or files for internal and external use were renewed accordingly.
So, Altunlar Tekstil renewed itself from end to end and applied this innovation to every work that reflects itself.
We would like to thank the CSDS team for guiding us in the structuring of our corporate identity and handling the designs with great care and sensitivity.